Evidon is a transparency company that helps organizations educate consumers on how and why data is collected, as well as provide consumers with the ability to give and withdraw consent to their data being used.
Evidon’s technology comprises monitoring tools for businesses to better understand the impacts that their data collection might have on users, and a compliance platform to ensure those users have access to, and control over, their data at any point in time, on websites and in apps.
As the Director of User Experience and Principal Designer, I led the research and design of Evidon's proprietary software for companies to help them manage privacy legal requirements and govern their use of marketing technologies.
Defined and validated Evidon's proprietary privacy software with lawmakers in the EU, ad tech companies, and the FTC to be compliant with Global Privacy Regulations (i.e., GDPR, Canada’s PIPEDA, ePrivacy Directive “Cookie Law”).
Increased installs to 10,000 a day and 10M daily users of the Ghostery Browser Extension, earned a five-star rating in Chrome, Firefox, and was featured as a must-have extension in the new Edge store
Managed the design team based in Utah and New York.
Created a design system for the Evidon suite of products, designed Evidon's logo and websites
Evidon was acquired by Crownpeak (K1 Investment Management), July 2017.
